Place of Origin:
made in china
Brand Name:
Private Label
Certification:
GMP ISO BSCI MSDS
Model Number:
OEM /ODM
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OEM ODM Brand Custom Cleanser Natural Organic Mild Melt Makeup Removing Cleanser Makeup Removing Cream
The global cleansing balm market is experiencing remarkable growth as consumers increasingly abandon harsh liquid cleansers in favor of solid, concentrated balms that offer superior makeup removal without stripping the skin. Our Custom Cleansing Balm is a luxurious, natural organic formula that transforms from a solid balm into a silky oil upon contact with the skin, melting away even the most stubborn waterproof makeup — including long-wear foundation, waterproof mascara, and water-resistant sunscreen. Developed for OEM and ODM brands, this vegan, cruelty-free cleanser is designed for sensitive skin and those seeking a gentle yet effective makeup remover balm.
Unlike liquid cleansers that often require harsh surfactants to create lather, a melting cleansing balm relies on the oil-dissolves-oil principle. Its concentrated formula is more effective at breaking down sebum, environmental pollutants, and cosmetic residues, yet it is remarkably gentle on the skin. As a solid cleanser, it is also more sustainable — requiring less packaging and no water in production, aligning with the growing demand for environmentally conscious beauty.
This cleansing cream operates through a sophisticated transformation process:
Melt — The solid balm melts upon contact with skin, transforming into a silky cleansing oil.
Dissolve — The oil dissolves all oil-based impurities (makeup, sunscreen, excess sebum).
Emulsify — Upon contact with water, the balm transforms into a milky emulsion that lifts away all dissolved impurities.
Rinse Clean — The emulsion rinses away completely, leaving the skin clean, hydrated, and residue-free.
1. Aloe Vera (Organic Aloe Barbadensis Leaf Extract)
Aloe vera is a cornerstone of organic skincare. Rich in polysaccharides, gibberellins, and naturally occurring salicylic acid, it provides:
Deep hydration without clogging pores
Powerful anti-inflammatory action that reduces redness and irritation
Natural antibacterial properties
Accelerated skin repair and soothing relief for sensitive skin
Protection of the skin barrier during cleansing
2. Shea Butter (Butyrospermum Parkii Butter) – Refined, Non-Comedogenic
Our shea butter skincare ingredient is meticulously refined to remove the components that can potentially clog pores. Shea butter provides:
Intense moisture without heaviness
Essential fatty acids (oleic, stearic, linoleic) that support barrier repair
Triterpenes with natural anti-inflammatory properties
Vitamins A and E for antioxidant protection and skin regeneration
A smooth, luxurious application experience
3. Herbal Blend (Green Tea, Chamomile, Calendula, Lavender)
A proprietary herbal cleansing balm complex provides synergistic benefits:
Green tea delivers EGCG catechins that provide powerful antioxidant protection and soothe inflammation.
Chamomile contains bisabolol and chamazulene, which calm irritation and reduce redness.
Calendula supports wound healing and has natural antimicrobial properties.
Lavender provides gentle antibacterial action and a naturally calming aroma.
4. Vitamin C (Tetrahexyldecyl Ascorbate – Oil-Soluble)
This stable, oil-soluble vitamin C derivative provides:
Powerful antioxidant protection against pollution-induced oxidative stress
Post-inflammatory hyperpigmentation fading (dark spots, uneven skin tone)
Collagen support for skin repair and firmness
Enhanced stability in oil-based balm formulations
| Product Type | Effectiveness |
|---|---|
| Waterproof mascara | Melts away completely within seconds |
| Long-wear liquid lipstick | Removes with gentle massaging |
| Water-resistant sunscreen | Dissolves thoroughly |
| Full-coverage foundation | Melts effortlessly |
| BB creams & CC creams | Emulsifies and rinses clean |
Sensitive skin types needing a fragrance-free, non-irritating formula
Dry and dehydrated skin requiring extra hydration during cleansing
Daily makeup wearers seeking an effective, gentle one-step remover
Double cleanse enthusiasts looking for the perfect first cleanse
Vegan and organic consumers refusing synthetic or animal-derived ingredients
Eco-conscious consumers preferring solid, low-packaging formats
Acne-prone individuals needing effective cleansing without irritation
First cleanse (balm): Using the included spatula, scoop a pearl-sized amount of cleansing balm onto dry hands. Warm it between your fingers to melt, then apply to dry face, lips, and closed eyes. Gently massage in circular motions for 30–60 seconds, watching makeup and impurities dissolve.
Emulsify: Add a small amount of warm water to your hands and continue massaging. The balm will turn into a milky emulsion that lifts away all dissolved impurities.
Rinse: Rinse thoroughly with lukewarm water. No residue, no greasy feeling — just clean, soft, hydrated skin.
Second cleanse (optional): Follow with a water-based cleanser (foam, gel, or cream) for the complete double cleanse method.
| Specification | Details |
|---|---|
| Format | Solid balm (transforms to oil, then milk upon rinsing) |
| Texture | Smooth, buttery, luxurious |
| Emulsification | Quick and complete (turns milky on water contact) |
| Comedogenic Rating | 0 (non-comedogenic — will not clog pores) |
| Skin Types | All skin types, especially sensitive, dry, and acne-prone |
| pH Level | Balanced to match healthy skin pH |
| Fragrance | Customizable — unscented or natural herbal/floral |
| Volume | 50mL, 100mL, 150mL, 200mL (customizable) |
| Spatula Included | Yes (available in sustainable materials) |
We are a leading OEM cleansing balm manufacturer and ODM private label cleanser provider offering complete customization:
| Customisation Option | Details |
|---|---|
| Oil Base Blend | Customize with jojoba, coconut, grapeseed, sunflower, or your preferred oil combination |
| Aloe Vera Concentration | Adjust for soothing intensity |
| Shea Butter Percentage | 1%–10% (light hydration to intensive nourishment) |
| Herbal Signature Blend | Customize your own botanical mix (green tea, rose, lavender, chamomile, or proprietary blend) |
| Vitamin C Percentage | 1%–5% (gentle brightening to clinical antioxidant protection) |
| Emulsification Strength | Adjust how quickly the balm turns milky upon water contact |
| Fragrance | Unscented, citrus, herbal, floral, or custom |
| Texture | Soft balm, firmer balm, or whipped butter consistency |
| Packaging | Jars (glass or sustainable plastic), aluminum tins, or airless pumps |
| Certifications | GMP, ISO 22716, vegan, organic-compliant, cruelty-free (Leaping Bunny ready) |
Low MOQs available for startups, with scale-up capacity for wholesale organic skincare distribution and retail chains.
This cleansing balm contains no parabens, no sulfates (SLS/SLES), no phthalates, no synthetic dyes, no drying alcohols, no animal-derived ingredients, and no artificial fragrances. All botanical extracts are sustainably sourced. As a solid cleanser, it requires significantly less packaging than liquid alternatives — reducing plastic waste and carbon footprint. Packaging options prioritize recyclable glass, aluminum, and refillable systems.
The global cleansing balm market is projected to grow at a significant CAGR, driven by several key trends:
Shift to sustainable solid formats — Consumers prefer solid products that use less packaging and have lower transportation weight.
Rising demand for gentle first cleanses — The double cleanse method has gone mainstream.
Premiumization of cleansing — Consumers are willing to invest in a superior user experience.
Clean beauty movement — Increased demand for organic, natural formulations without harsh synthetics.
Partner with us to launch your own custom formula cleansing balm that combines effective makeup removal with clean beauty integrity and sustainable packaging. Contact our OEM/ODM team today for samples, formulation prototyping, and white-label branding options
Send your inquiry directly to us
